About Course Learn the Fundamental Principles of Copywriting and Start Writing Effective Promotional Pieces In this practical course, you will learn the fundamental principles of copywriting, including: Features versus benefits: How to turn product features into benefits that resonate with your target audience Headlines and leads: How to write strong headlines and leads that capture attention and make people want to read more Dramatization of differences: How to use language to emphasize the unique selling points of your product or service Credibility builders: How to establish your expertise and credibility as a writer Social proof: How to use testimonials and other forms of social proof to persuade people to buy Offers and tone: How to craft irresistible offers and write in a tone that appeals to your target audience You will also get the opportunity to complete three real-life writing assignments and compare your work to that of others. This will give you valuable feedback and help you improve your copywriting skills. By the end of this course, you will be able to: Write effective promotional pieces that generate leads and sales Communicate the unique selling points of your product or service Persuade people to take action Write in a tone that What Will You Learn? Through hands-on practice, know how to turn words into money Analyze any persuasion challenge so as to identify the factors that will move readers to action Include all the necessary elements in either the simplest, shortest marketing piece and more complicated ones Differentiate an offering from the competition Capture a reader's attention, explain what's on offer and clinch the deal Gain confidence from a start-to-finish overview of effective copywriting Course Content Introduction Introduction The What and The So What The Importance of 'What' 6 Ways to Clarify the 'What' Benefits - the 'So What' Capture Attention The Top 8 Types of Headlines 8 Leads That Set the Hook Differentiate and Dramatize Differentiate from the Competition 10 Ways to Dramatize Differences Now You Try #1 Credibility and Proof Credibility Builders The Top 5 Types of Social Proof Credibility Killers Offers What Is an Offer? Elements of Offers Now You Try #2 Putting it All Together Tone Formatting Copy Now You Try #3 Conclusion Conclusion A course by Marcia Yudkin Marketing Coach, Introvert Advocate RequirementsSuitable for absolute beginnersGood review and practice for those with some experience Audience Anyone seeking a practical (and potentially lucrative) new writing skill Employees told to write a website, sales letter or ad who aren't sure how Aspiring freelancers wanting a solid foundation for success Managers or business owners who need to know how to assess the work of copywriters they hire Audience Anyone seeking a practical (and potentially lucrative) new writing skill Employees told to write a website, sales letter or ad who aren't sure how Aspiring freelancers wanting a solid foundation for success Managers or business owners who need to know how to assess the work of copywriters they hire
Level 6 QLS Endorsed Course with FREE Certificate | CPD & CiQ Accredited | 150 CPD Points | Lifetime Access
A comprehensive course that starts with the basics and gradually moves toward advanced concepts. This course will help you increase the usability of your web forms, which will improve user experience and get website visitors interested in completing and converting your forms. Learn the process of delivering a perfect, interactive, and functional form.
10 QLS Endorsed Courses for Operations Manager | 10 QLS Endorsed Hard Copy Certificates | Life Time Access | Tutor Support
Join our Youth Work & Leadership course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The Youth Work & Leadership course has everything you need to get a great start in this sector. Improving and moving forward is key to getting ahead personally. The Youth Work & Leadership course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now! You Will Learn Following Things: Learn strategies to boost your workplace efficiency. Hone your skills to help you advance your career. Acquire a comprehensive understanding of various topics and tips. Learn in-demand skills that are in high demand among UK employers This course covers the topics you must know to stand against the tough competition. The future is truly yours to seize with this Youth Work & Leadership. Enrol today and complete the course to achieve a certificate that can change your career forever. Details Perks of Learning with IOMH One-to-one support from a dedicated tutor throughout your course. Study online - whenever and wherever you want. Instant Digital/ PDF certificate 100% money back guarantee 12 months access This course covers everything you must know to stand against the tough competition. The future is truly yours to seize with this Youth Work & Leadership. Enrol today and complete the course to achieve a certificate that can change your career forever. Process of Evaluation After studying the course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement After completing the Youth Work & Leadership course, you will receive your CPD-accredited Digital/PDF Certificate for £5.99. To get the hardcopy certificate for £12.99, you must also pay the shipping charge of just £3.99 (UK) and £10.99 (International). Who Is This Course for? This Youth Work & Leadership is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the Youth Work & Leadership course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this Youth Work & Leadership Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Youth Work & Leadership Module 01: Introduction to Youth Work 00:13:00 Module 02: Who Are the Youth Workers? 00:11:00 Module 03: Youth Worker Role and Methods 00:20:00 Module 04: Legal Responsibilities 00:17:00 Module 05: Youth Work as a Career (Social Work) 00:22:00 Module 06: Social Influences 00:21:00 Module 07: Youth Work in Mental Health 00:28:00 Module 08: Social Work and Criminal Justice 00:20:00
QLS Endorsed + CPD QS Accredited - Dual Certification | Instant Access | 24/7 Tutor Support | All-Inclusive Cost
ð Unleash Your Business Potential with 'Accelerated Lead Generation Strategies' ð Are you tired of the slow trickle of leads and want to turn up the volume on your business growth? Look no further! Introducing our groundbreaking online course: 'Accelerated Lead Generation Strategies.' ð What You'll Gain: Cutting-Edge Techniques: Discover the latest and most effective lead generation strategies that will set you apart from the competition. Time-Tested Methods: Learn proven tactics that industry leaders use to consistently generate high-quality leads. Customized Approaches: Tailor your lead generation strategies to fit your unique business model for maximum impact. Automation Mastery: Streamline your lead generation processes with automation tools, saving you time and effort. Conversion Optimization: Turn leads into loyal customers with expert tips on converting potential clients into paying customers. Measurable Results: Track and analyze your lead generation efforts, ensuring a data-driven approach for continuous improvement. ð¼ Who Can Benefit: Small Business Owners Entrepreneurs Marketing Professionals Sales Teams Anyone Seeking Rapid Business Growth ð Course Highlights: Comprehensive Modules: Dive deep into each aspect of lead generation with our easy-to-follow modules. Real-Life Case Studies: Gain insights from successful businesses that have mastered accelerated lead generation. Live Q&A Sessions: Get your burning questions answered by industry experts in real-time. Community Support: Join a thriving community of like-minded individuals, fostering collaboration and shared success. ð Bonuses: Exclusive Resource Library: Access a treasure trove of templates, checklists, and tools to supercharge your lead generation efforts. Bonus Webinars: Enjoy additional expert-led sessions on advanced lead generation strategies and emerging trends. ð¥ Don't miss out on the opportunity to transform your business. Enroll in 'Accelerated Lead Generation Strategies' now and propel your success to new heights! ð¥ Course Curriculum
Are you looking to enhance your employees' abilities and skills in Coaching & Mentoring? If yes, then you have come to the right place. Our comprehensive Coaching & Mentoring course at Compliance Central is designed to help your team produce the best possible outcomes by mastering the essential Coaching & Mentoring skills. Whether your employees are new to Coaching & Mentoring or already working in the field, this course will provide them with the necessary knowledge and skillsets to excel. Why Employee Training Matters: Boost Productivity: Well-trained employees work more efficiently, driving productivity in all areas. Increase Employee Morale: Invest in your employees' growth, leading to a positive work environment and higher retention rates. Stay Ahead of Competitors: Equip your workforce with the latest skills and knowledge to outshine the competition. Ensure Compliance and Safety: Specialised training keeps your business compliant and your workplace safe. Improve Customer Satisfaction: Well-trained staff deliver exceptional service, building loyal customer relationships. Why Choose Us? Expert-Developed Training: Industry professionals have developed valuable insights and helpful learning. Flexible Learning: Online Coaching & Mentoring course allows employees to learn at their own pace. Ongoing Support: Dedicated Coaching & Mentoring experts are available to guide your employees throughout the training process. Certificates of Achievement: Recognise your employees' commitment with CPD Certified certificates. Employer Dashboard: Easily track employee Coaching & Mentoring progress in our user-friendly dashboard. Empower Your Workforce Today! Invest in your company's future success. Join us to start your employees' Coaching & Mentoring training and watch your business thrive. Compliance Central - Empowering Businesses Through Knowledge Empower Your Business with Comprehensive Employee Training! At Compliance Central, we understand that well-trained employees are the backbone of successful organisations. Elevate your workforce and propel your business forward with our tailored online training programs. Course Curriculum Breakdown: Coaching and Mentoring:- Module 01: Introduction to Coaching and Mentoring Module 02: Coaching and Mentoring: Objectives & Processes Module 03: Ethical Aspects of Coaching and Mentoring Module 04: Coaching and Mentoring Models Module 05: Effective Communication Skills Module 06: Personal Skills Module 07: Management Skills Module 08: Functional Skills Our Coaching & Mentoring course starts with the fundamentals and gradually progresses to cover advanced topics, making each lesson intuitive and easy to understand. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Coaching & Mentoring course is ideal for new professionals looking to thrive in the Coaching & Mentoring field. Requirements Enrolling in this Coaching & Mentoring course only requires a basic understanding of the English language and an internet connection. Career path Completing the Coaching & Mentoring course will enhance your employees' knowledge and confidence. Career Coach: £25,000 to £50,000 per year Mentoring Program Manager: £30,000 to £55,000 per year Corporate Trainer: £28,000 to £45,000 per year Youth Mentor: £20,000 to £35,000 per year Executive Coach: £40,000 to £70,000 per year Learning and Development Specialist: £25,000 to £45,000 per year Certificates CPD Accredited Hard Copy Certificate Hard copy certificate - Included CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: £3.99 each Outside of the UK: £9.99 each CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate
Highlights of the Course Course Type: Online Learning Duration: 1 to 2 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about product strategy Understand the core competencies and principles of product strategy Explore the various areas of product strategy Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert business manager Create a Winning Product Strategy That Expands Your Business - Masterclass Course Master the skills you need to propel your career forward in product strategy. This course will equip you with the essential knowledge and skillset that will make you a confident business manager and take your career to the next level. This comprehensive product strategy that grows your business course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this product strategy that grows your business course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective product strategy practice and equip you with the essential skills, confidence and competence to assist you in the product strategy industry. You'll gain a solid understanding of the core competencies required to drive a successful career in product strategy. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business manager or for people who are aspiring to specialise in product strategy. Enrol in this product strategy that grows your business course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive product strategy that grows your business course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this product strategy can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This product strategy that grows your business course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This product strategy that grows your business course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This product strategy that grows your business course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Pricing Strategy Overview 00:03:00 What Pricing Communicates About Your Products and Services What Price Communicates 00:05:00 Scenario-Based Pricing 00:02:00 Types of Pricing Strategies 00:01:00 What Investors are Looking for in Your Pricing Strategy 00:01:00 Test Your Pricing 00:01:00 Pricing Model Basics The 3 Pricing Models 00:02:00 Guess The Pricing Model 00:02:00 Examples of Pricing Models 00:01:00 Case Study T-Shirt Pricing 00:02:00 Pricing Model - Part 1 Common Pricing Strategy Mistakes 00:02:00 5 Key Steps to Pricing Strategy 00:01:00 Researching Your Market 00:05:00 Case Study Researching the Competition 00:03:00 Know Your Margins 00:09:00 Average Industry Margins 00:02:00 Pricing Model Part 2 - Price Influencers Pricing Influencers Explained 00:01:00 Pricing Variable 1 - Competition 00:01:00 Pricing Variable 2 - Demand 00:02:00 Pricing Variable 3 - First of a Kind 00:02:00 Pricing Variable 4 - Uniqueness 00:02:00 Pricing Variable 5 - Scarcity 00:02:00 Pricing Variable 6 - Quality 00:02:00 Pricing Variable 7 - Margin 00:02:00 Pricing Variable 8 - Customer Perception of Value 00:01:00 Scoring Your Pricing Influencers 00:04:00 Pricing Model Part 3 - Pricing Models Let's Review the 3 Pricing Models 00:01:00 Cost-Based Pricing Pros and Cons 00:03:00 Market-Based Pricing Pros and Cons 00:03:00 Value-Based Pricing Pros and Cons 00:05:00 Choosing a Pricing Model 00:02:00 Setting Your Price Case Study 00:03:00 Common Mistakes in Pricing 00:02:00 Supplementary Resources Supplementary Resources - Create a Winning Product Strategy That Grows Your Business - MasterClass 00:00:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
Advanced Professional Certificate Courses These are short online certificate courses of a more advanced nature designed to help you develop professionally and achieve your career goals, while you earn a professional certificate which qualifies you for the appropriate continuous professional development (CPD). Advanced Professional Certificate in Strategic Management Advanced Professional Certificate in Strategic Management Aims to enable the learner to understand the fundamental concepts of strategic management and the role of strategy in a business context so that the learner is able to Analyze, Plan and implement strategies for achieving the business strategic goals successfully. The learner will be able to understand the fundamental purpose a business stands for and will be able to learn and develop Vision, Mission, Organization Objective and Goals and formulate strategies. The course aims to enable the learner to understand the business environment, players and dynamics that shape the environment, and different strategies to achieve a competitive advantage and compete over the long term by presenting the business in a unique proposition using different tools and methods such as the SWOT Analysis, BCG Matrix Portfolio Analysis, Stakeholder Analysis, Five Forces Framework, 7 S’s Framework for Analysis, Value Chain Analysis. Learning Outcomes After the successful completion of the certificate, the student will be able to: Explain what is meant by strategy and strategic management Appreciate the importance of strategic management Strategy formulation, Types of Strategies, Deliberate and emergent strategies Understanding the competitive Environment, environmental analysis, 7 S’s Framework Examine SWOT and BCG matrix as tools and models available to analyze the environment Examine Product Market Matrix, Life Cycle Analysis, Porter’s Five Force Framework and Value Chain Analysis as tools and models available to analyze the environment Who is a stakeholder? Stakeholder analysis and relevant strategies Explain ‘Mission’ and ‘Vision’ and provide some examples of mission statements What is core competence? difference between core and general competence Examine how an existing core competence can be evaluated Explain what is meant by competition and competitive advantage Why is it important for a firm to have some form of competitive advantage? Strategic factors and competitive forces Strategic Alliance and Cooperative Strategies Define strategic planning, stages in the strategic planning cycle Examine the various approaches to strategy evaluation Examine the process of effective strategy implementation Highlight the relationship between the strategy development process and implementation Accreditation All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. Entry Requirements There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the knowledge of the learner in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Business Professional Entrepreneur Business Owner Strategy Manager Strategy Planner Strategic Manger Management Roles