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Elite EA/PA Forum We are delighted to announce that the Elite EA/PA Forum for Australia & New Zealand will be on the 25th of September 2025. Our workshop aims to: Enhance your influence and impact by mastering assertive communication, negotiation, and self-advocacy skills. Stay composed and solution-focused in high-pressure situations with practical tools for crisis management and clear decision-making. Embrace evolving technology by understanding how AI and automation can streamline your role and boost efficiency. Future-proof your career by building strategic value, resilience, and adaptability in an ever-changing professional landscape. Keynote Address with Q&A from the audience: What to expect from Sam's Keynote: With over 30 years supporting leaders at the highest levels, Sam Cohen brings a wealth of insight, experience, and stories (the kind she can share) to the stage. From 18 years serving within The Royal Household - including as Deputy Private Secretary and Press Secretary to Her late Majesty Queen Elizabeth II - to working with The Duke and Duchess of Sussex, running the Prime Minister’s Office at Downing Street, and serving as Chief of Staff to the global CEO of Rio Tinto, Sam’s career is a masterclass in discretion, diplomacy, and delivering at the top. In this exclusive keynote, Beyond the Role, Sam will explore how Executive Assistants don’t just support leaders - they shape leadership, drive strategy, and build legacy from behind the scenes. Join us for this rare opportunity to hear from someone who’s been at the epicentre of power - and bring your questions! The keynote will include a live Q&A, where you can ask Sam about her remarkable career, leadership insights, and how to truly excel in high-performance environments. (Don’t ask her what the Queen kept in her handbag - she’s not telling.) Sam Cohen Career Bio: Sam Cohen has spent the last 30 years working to support leaders in the public and private sectors. Sam spent 18 years serving The Royal Household, as Deputy Private Secretary to Her late Majesty Queen Elizabeth II and Press Secretary to The Queen. Sam also served as Private Secretary to The Duke and Duchess of Sussex. Following this time, Sam worked as Director of the Prime Minister’s Office at Downing Street under Boris Johnson and, most recently, was Chief of Staff to the global CEO at Rio Tinto. Source: ABC News - YouTube Channel. Facilitator - AM: The Future-Proofed Assistant: Speak Up, Stand Out & Shape Your Career Path How to reimagine your Assistant role in 2025 and beyond - How the EA role is evolving (and what Executives now expect) & why Assistants who think like strategists will be indispensable Assertiveness as an Assistant – The key to retaining your role & the difference between being ‘helpful’ and being ‘heard’ Self-Advocacy as a Career Growth Strategy – The importance of advocating for your career development, workload boundaries and recognition Own Your Professional Future - Map your career development. Whether you're an EA for life or looking to a role beyond in the future, this is for you. Ruth Kilah Career Bio: Ruth is an international executive career coach and founder of Hoxton Hyde – Executive Career Coaching & Mentoring, delivering 1:1 and group programs for experienced Executive Assistants. She specialises in helping EAs step into higher-level roles, increase their income, and expand their professional impact. With 14 years’ experience supporting C-suite executives in Australia and the UK, Ruth brings deep industry insight and a strategic approach to career development. She empowers Assistants to gain clarity on their next move, adopt a strategic mindset, communicate their value effectively, and lead their own growth conversations with confidence. A former EA turned Stakeholder Relations and Project Manager, Ruth launched Hoxton Hyde in 2018 after spotting a clear gap in the market for tailored coaching for career-driven EAs. She is a recognised member of the World Administrators Alliance and a respected thought leader in the EA space, regularly sharing insights via LinkedIn and Instagram. Ruth is also a certified fitness and wellness coach, passionate about helping Assistants achieve long-term career fulfilment through intentional development and well-being. Panel: Crisis Mode: What to do when everything goes wrong Master a step-by-step approach to prioritising and problem-solving under pressure. Strengthen emotional resilience and calm decision-making during unexpected disruptions. Learn how to communicate clearly and lead from behind in high-stress situations. Emma-Kate Bos Bio Emma-Kate works alongside the CEO at Squadron Energy, one of Australia’s leading renewable energy companies. With over 28 years of experience in Executive Assistant and Operational roles supporting business leaders in professional services, politics, membership industries, sporting and not-for-profit organisations, Emma-Kate has a deep understanding of business support roles and has managed large teams of assistants and receptionists. She is passionate about developing and mentoring team members Emma-Kate holds an Associate Degree in Law, Mini MBA and Certificate in Public Relations. Sepi Nowlands Sepi has also worked as an EO for Deloitte and spent 18 years previously as an Executive Assistant at the ATO, Law Council of Australia, Grains Research and Development Corporation and Air Services Australia. Holly Clareburt Hollie Clareburt is an experienced Executive Assistant, currently supporting the Managing Director of Microsoft New Zealand and the Chief Partner Officer. Known for her professionalism and discretion, she excels in providing high-level support in fast-paced, executive environments. Prior to Microsoft, Hollie was Executive Assistant to the Chief of Corporate & Enterprise Systems at BECA, and previously supported the CEO at SKY News New Zealand. Her career reflects a strong track record of reliability, organisation, and executive partnership. Liv Wilson With over 20 years of experience across banking, government, creative industries, and global tech, Liv has supported senior leaders at companies including LinkedIn and Slack. She brings a strategic lens to the business support function, with deep expertise in operations, leadership enablement, and organisational effectiveness. As a passionate advocate for elevating the role of Executive Assistants, Liv has led women’s networks, championed DEI and social impact initiatives, and continues to push for recognition of business support as a critical driver of business success. She is currently working on her side hustle business - collaborating with executives, entrepreneurs, and small business owners to amplify their impact by removing operational barriers, optimising systems, and unlocking their capacity to lead and grow. Facilitator - PM: Justin Kabbani AI Is Not Here to Replace You. It's Here to Upgrade You. We'll explore Justin's proven 3P framework: Priming – How to set up AI like a strategic advisor by feeding it context, tone and mindset Prompting – How to craft clear, structured instructions to get consistently great results Producing – How to turn AI outputs into high-leverage work that makes you stand out Your session outcomes: Real examples from admin professionals already using AI to elevate their work Prompts you can copy, adapt, and test live Interactive exercises to build confidence fast A practical challenge to implement right after the session If you’ve been overwhelmed by AI, or underwhelmed by its impact, this session will change that. You'll leave with tools you can use today, and a mindset you’ll carry forward for the rest of your career. Justin Kabbani Career Bio: Justin Kabbani is one of Australia’s most in-demand AI trainers and keynote speakers, known for making AI feel simple, powerful, and immediately useful. He’s worked with brands like Uber, Treasury Wine Estates, and Udemy, helping their teams embed AI into daily workflows, strategic planning, and executive communication. Over the past two years, Justin has trained more than 2,000 professionals across Australia and beyond, consistently earning feedback like “mind-blowing,” and “game-changing”. His signature Prime, Prompt, Produce framework has transformed how business leaders, executive assistants, marketers, and teams think, work, and communicate with AI, without needing to be “tech people.” Justin believes AI isn’t here to replace people. It’s here to take the robotic work off our plate, so we can focus on what humans do best. LinkedIn: https://www.linkedin.com/in/justinkabbani/ Website: https://justinkabbani.com/ Speed Connections Networking Session Join us for Speed Connections, a lively 30-minute networking session designed to foster meaningful connections in a fun, fast-paced environment. Every 10 minutes, attendees will be placed into new breakout rooms with small groups, giving everyone the chance to meet a diverse range of peers. Each breakout session will feature engaging prompts to spark conversations and make networking enjoyable and memorable! Who will attend this event? Executive Assistant (EA) Personal Assistant (PA) Virtual Assistant (VA) Legal Secretary Legal Executive Assistant Administrative Assistant Office Manager Health Care Office Manager Chief of Staff Additional roles may be relevant depending on role responsibilities, along with development opportunities. This workshop is open to females, male including trans women/males and non-binary professionals. Group Rate Discounts: To discuss our group rates in more detail, please email support@elite-forums.com and provide the following: Group Number (How many would like to attend) Event Date (If numerous dates, please advise if we are splitting attendees across multiple dates) Attendee Contact details (Or request our Group Rate Document. Complete and return - we'll sort the rest.) Group discounts are on request - see below group rate discount brackets: 🧩 You just need one piece to come together - to unlock your Elite Potential. 🔑

Every relationship has its ups and downs, but sometimes these become too difficult for a couple to manage on their own… Accredited CPD Certificate: 6 hours Length: 1 day (9.15am–4.00pm GMT) Probably the best couples therapy training course I have ever attended. Very full, hugely informative contentWELLBEING OFFICER, SOLENT MIND Live training delivered online – Attend Jennifer Broadley’s online training masterclass live online on Tuesday 21st May 24 via Zoom. The content covered is the same as her attended workshop with a few modifications to some of the exercises, and you will have plenty of opportunities to ask questions. All you need is a quiet place to watch, a computer or tablet and a strong internet signal, the rest is easy – simply book your place as normal, and we will email you details of how to join the Zoom workshop. BONUS RECORDING – the training is recorded, in case anyone experiences technical difficulties on the day, so you will also get a recording for a limited time afterwards to maximise your learning. Why take this course Relationship issues are one of the most common causes of emotional distress – and often the reason people seek help. A solid understanding of why difficulties arise, and what can be done about them, is extremely useful therefore for all caring professionals, not just those working with couples. Drawing on pioneering research, Jennifer Broadley’s one-day couples counselling course gives you this important knowledge, along with a range of strategies and proven tips for working effectively and ethically with more than one client. She shares the practical guidelines and skills she has acquired over many years of successfully helping couples using the human givens approach to build and maintain supportive and mutually rewarding relationships. Presented without psychobabble, and making good use of insightful case histories, Jennifer demystifies an area of counselling that many find daunting or fear is complicated. The day covers: the most effective ways to help and build rapport with couples in conflicted relationships; the sex differences in processing emotions; non-blame talking styles; the long-term impact of parenting; past conditioning, including psychological traumas, that can give clues about why difficulties arose; and what we can learn from the way successful couples facilitate mutual needs satisfaction. Well worth attending – and the money. I'm going back refreshed and well resourced, with lots of new skills and strategies to try.PSYCHOTHERAPIST What will you learn Essential skills for building and maintaining rapport with two emotionally-aroused people Ways to encourage both partners to engage in solving their difficulties How to teach non-blaming communication skills and explain the differences in male and female behaviour to clients What to do if one or even both parties are having an affair How to deal with issues specific to couple counselling, such as confidentiality The key points you need to bear in mind when working with more than one client at a time How to structure effective therapy sessions and goal setting with two people Effective ways to help each partner begin to cooperate in helping the other get their emotional needs met The key ingredients for a healthy and mutually rewarding relationship An insight into the many common relationship problems – and how to help clients overcome them (illustrated with case histories) Tips and techniques for staying objective and empathetic, whilst calming your clients’ high emotional arousal How to recognise and interrupt disruptive behaviour patterns How to use Solution Focused Questioning to initiate change How to manage setbacks and keep the partners motivated How to tell when the relationship isn’t the problem – and what to do about it How to use Guided Imagery with two people Information regarding the latest research into effective couples therapy How early life experiences can influence our relationships, and what to do about this now Creative ways to develop effective interventions, including using tasks and metaphor Asperger’s syndrome – how to work with couples if one or both show Asperger traits, a common cause of relationship problems Considering the wider picture, including other family members Course notes, Accredited CPD Certificate and more… Course Programme The ‘Couples therapy – a practical masterclass’ counselling course starts at 9.15am and runs until 4.00pm. (GMT). 9.15am Join the Zoom meeting 9.30am What predicts relationship stability and fulfilment? 11.00am Comfort break and discussion 11.30am Building empathy, how to use RIGAAR™ 1.00pm Lunch break 1.45pm Structuring therapeutic interventions, establishing goals, and moving forward 2.45pm Comfort break and discussion 3.00pm Valuing the bigger context 4.00pm Day ends Who is this course suitable for? Anyone considering working therapeutically with couples Psychotherapists and counsellors already working with couples who would like additional insights, tools and strategies to use Anyone involved in mental health or whose work involves dealing with couples or families, including: social workers, psychologists, teachers, GPs and health visitors Anyone who is interested in learning solution focused, brief therapy interventions, working from the human givens approach, to facilitate a rapid process of change for couples in distress Anyone wanting to overcome their own insecurity in a relationship or to learn more about the myriad dynamics that come into play in relationships will benefit from the information given on this course. Please Note This course is not a substitute for therapy.

Empowered people perform better at work. Why? Because when your abilities, purpose and experience are valued you feel more like taking initiative, being accountable and supporting colleagues. We’re going to give you the tools to help you identify your level of empowerment. Here’s where you’ll discover what gets in the way of feeling truly fulfilled and what actions you could take to dial it up.

Whether you’re a career driver, passenger or hitchhiker, it helps to have a sense of what works for you. We give you the tips, tricks and tools to help you plan your career with confidence, no matter what stage you’re at. Career management is all about taking responsibility for your future. It’s a process you’ll want to return to frequently, so we'll give you templates and ideas to capture your thoughts and plans; then you can be clear about how to capitalise on your strengths, skills and experience.

Career Development and Passion Course Overview This course is designed to help individuals navigate their career development while staying true to their passions. It covers key aspects of career growth, self-improvement, and the strategic pursuit of personal interests to build a fulfilling professional life. Learners will explore how to harness their passion to fuel career success, develop essential skills, and adopt a positive mindset for achieving long-term professional goals. Upon completion, learners will be equipped to enhance their career trajectory, align their passion with their work, and achieve greater job satisfaction. Course Description In this course, learners will delve into various stages of career development, focusing on self-improvement, identifying and chasing one's passion, and mastering the mindset required for success. Topics such as aligning passion with career choices, improving skills, and navigating job hunting will be covered in-depth. Learners will gain insights into how passion can be a driving force behind career success and how to monetise skills and interests effectively. By mastering these topics, participants will be well-prepared to achieve personal and professional fulfilment in their chosen career path. Career Development and Passion Curriculum Module 01: Career Module 02: Self-Improvement Module 03: Passion Module 04: Chase the Passion Module 05: Be Good at Your Passion Module 06: Passion and Money Module 07: Master Your Mindset Module 08: Preparation for Success Module 09: Job Hunting Module 10: Acing Your Interview Module 11: Prosper in Career (See full curriculum) Who is this course for? Individuals seeking to align their career with their passion. Professionals aiming to enhance career growth and job satisfaction. Beginners with an interest in career development and personal growth. Anyone looking to improve their job hunting and interview skills. Career Path Career development coach HR specialist Business consultant Entrepreneur in passion-driven industries Motivational speaker or trainer Corporate strategist Freelance professional