Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B. In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value. You will learn all about the three pillars for creating competitive brand experiences: Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you. This programme will help participants to: Understand the evolution of the customer buying journey Map a customer buying journey for your brand or solutions Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline Apply the psychology of branding to build marketing communications with impact Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs 1 The evolution of the customer journey Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences 2 The See-Think-Do-Care framework Explore the many different frameworks used to track the customer journey Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision 3 Customer micro-moments and signals in their buying journey Understand the online and offline moments when customers seek information to research and make buying decisions Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey 4 The role of branding in the customer journey Explore the psychology of branding Learn how to ensure your branding is relevant to your target customer needs Bring together your brand value and story to achieve brand loyalty 5 The Why-How-What framework Apply a systematic approach to build a successful and compelling brand Understand how starting with 'why' will help build your brand purpose Apply the content marketing matrix to communicate your brand's value Apply the hero-help-hub model to build engaging content marketing Actionable outcomes We will use your brand examples to provide opportunities for practice: You will learn and reflect on best practice examples of customer engagement You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers You will create a customer engagement plan that can be implemented immediately within your business You will receive immediate feedback on your customer engagement plan You will have the opportunity to share common issues and solutions with your colleagues in the group
This workshop has been designed to help managers understand their responsibilities and what they need to do to ensure compliance with current workplace legislation - including the fire safety and CDM regulations. The day will cover the legal background - including an appreciation of how safety legislation has evolved and why; the logic behind recent developments and the implications for staff and employers; key areas of current legislation; roles and responsibilities in health and safety management, including monitoring contractors and suppliers effectively; implementing sound health and safety policies and procedures; getting staff on board, and implementing effective systems. Also, recognising potential risks and hazards and developing strategies to minimise their impact in the workplace. This course will give participants an understanding of: The broader context of the key areas of health and safety regulation which apply to your organisation Existing health and safety practice and guide them in how to shape and implement an effective health and safety policy What they should do and the procedures to support it Potential areas of risk in the workplace - and how to take action to minimise the threat to staff safety How sound health and safety processes can contribute to business performance 1 Understanding the workplace legislation Overview of health and safety and workplace legislation Compliance, the role of the facilities manager, and who is accountable? Breakout session to discuss where we are now and to highlight issues of concern Applying required policies and procedures Developing and implementation/review of the safety policy Communicating with users, clients and contractors Health and safety manual 'Selling' health and safety 2 Key legislation - a practical working guide Asbestos Regulations Construction (Design and Management) Regulations 2007 / 2015 Control of Substances Hazardous to Health (COSHH) Regulations Disability Discrimination Act (DDA) Display Screen Equipment (DSE) Regulations 1992 Electricity at Work Regulations 1989 Fire Precautions (Workplace ) Regulations 2006 Health and Safety (Consultation with Employees) Regulations 1996 Health and Safety (First Aid) Regulations 1981 Health and Safety at Work etc. Act 1974 Management of Health and Safety at Work Regulations 1992 Manual Handling Operations Regulations 1992 Portable Appliance Testing (PAT) Provision and Use of Work Equipment Regulations 1992 REACH - Registration, Evaluation, Authorisation and restriction of Chemicals Reporting of Injuries, Diseases, and Dangerous Occurrences Regulations (RIDDOR) 1995 Waste Electrical and Electronic Equipment (WEEE) Regulations 2006 Work Equipment Regulations 3 Controlling contractors Understanding the Regulations Selecting and assessing contractors Understanding and setting accountability Why a method statement? How to apply a permit to work system Safe systems of work Round-table discussion to bring out issues from participants' own experience 4 Risk assessment Understanding your hazards Identifying specialist areas How to undertake these assessments Implementation of sound systems and processes Syndicate exercise identifying where assessments are needed and carrying out assessments 5 Keeping the work environment safe Sick building syndrome and legionella Asbestos Waste management Pest control Provisions for first aid Accident reporting and investigation At-work driver safety Security 6 Fire safety Understanding the Regulatory Reform Fire Safety Order Fire certificates The fire risk assessment Testing fire-fighting equipment? Emergency procedures Workshop to examine the procedures for dealing with different types of emergencies 7 Ergonomics programme Ergonomics - important or irrelevant? Are you complying with HSE regulations? Furniture and equipment Display screen equipment assessments Homeworking - your concern or not? Syndicate exercise to review what to do when relocating or refurbishing an office 8 Inspecting and auditing Role of Health and Safety Executive Inspectors - 'be prepared' FM role Staff/trade union involvement Independent audits Records and reports Communicating the results 9 Action plan Participants to list actions they need to take after the course
The main aim of this workshop is to encourage and enable delegates to present their sales messages stylishly and persuasively to expert buying audiences and improve their conversion rates. The focus is placed firmly on performance and creativity in top level presenting. It is aimed at experienced sales professionals who are expert at selling but need to be able to present and pitch for business at high skill levels in order to land major accounts. Delegate numbers will be restricted to 4 people. Delegates should be willing and be prepared to give video-recorded presentations as part of the course. Course Syllabus The syllabus of the Sales Presenting course is comprised of two modules, covering the following: Module One Components of Top Presenting Preparation and performance in presenting Being stylish and compelling Differentiation, risk-taking and presenting Connecting with your audience Achieving impact and drama Creating a buying emotion Getting out of a comfort zone First delegate presentations Module Two Pitching in Teams Getting your act together - the plan Looking and sounding like a team The buyer's perspective Getting your moves right - choreography Dealing successfully with questions Rehearsing to succeed Second delegate presentations Dragon's Den Exercise The delegation is split into two groups, each with a specific product or service to win the Dragons' investment. They have to also present to the Dragon's Den their business case for feedback and negotiate with the Dragons to gain either an "I'm in" or an "I'm out" reply. A full debrief is then conducted covering: Planning Commercial consequences Putting forward a business case Critical thinking Negotiating Selling skills Presentation skills Profile building Scheduled Courses This course is not one that is currently scheduled as an open course, and is only available on an in-house basis. For more information please contact us.
Total SAGE Training (Sage 50 Accounts + Sage Payroll Training) Want to open the door to working in Finance and Accountancy Industry? Starting our Total Sage Training courses will enhance your career potentials and give you the skills and knowledge you need to get started in Finance and Accountancy Industry. Total Sage Training courses are combined with Sage 50 Accounts and Sage Payroll Training. You will receive a CPD Completion Certificate from Osborne Training once you finish the course. You also have an Option to attain Certificate from SAGE(UK) subject to passing the exams. What qualification will I gain for Sage Training Courses? CERTIFICATION FROM SAGE (UK) As Osborne Training is a Sage (UK) Approved training provider, you could gain the following qualifications provided that you book and register for exams and pass the exams successfully: Sage 50c Computerised Accounting Course (Level 1) Sage 50c Computerised Accounting Course (Level 2) Sage 50c Computerised Accounting Course (Level 3) Sage 50c Computerised Payroll Course (Level 1) Sage 50c Computerised Payroll Course (Level 2) Sage 50c Computerised Payroll Course (Level 3) Level 1 Working with Sage 50 Accounts Program Basics. Creating Account names, Numbers & Bank Payments Financials Bank Reconciliations Generating Customers Invoices Monitoring Customer Activity Generating Product Invoices & Credit Notes Compiling & Sending Customer Statements Creating Customer Receipts & Purchase Invoices Supplier Payments Managing Recurring Entries Generating Reports & Information The Active Set-Up Wizard VAT Changes. Level 2 An overview of the Sage program Entering opening balances, preparing and printing a trial balance Creating customer records Creating supplier records Setting up opening assets, liabilities and capital balances, Producing routine reports Checking data, Entering supplier invoices Posting error corrections, amending records Invoicing, generating customer letters, entering new products, checking communication history Banking and payments, producing statements, petty cash Audit trails, correcting basic entry errors, reconciling debtors and creditors Creating sales credit notes, Processing purchase credit notes Preparing journals Verifying Audit Trail Purchase orders, processing sales orders Processing Trial Balance Creating Backups Restoring data Writing-off bad debts Level 3 Creating a Chart of Accounts to Suit Company Requirements Sole Trader Accounts preparation The Trial Balance preparation Errors in the Trial Balance Disputed Items Use of the Journal Prepare and Process Month End Routine Contra Entries The Government Gateway and VAT Returns Bad Debts and Provision for Doubtful Debts Prepare and Produce Final Accounts Management Information Reports Making Decisions with Reports Using Sage The Fixed Asset Register and Depreciation Accruals and Prepayments Cash Flow and Forecast Reports Advanced Credit Control
Sage Line 50 Accounting / Bookkeeping Training - Fast Track If you're looking to gain competency in the world's most popular bookkeeping software, the Sage 50 Computerised Accounting course will teach everything you need to know, while helping you gain a recognised qualification. This Course is designed to provide individuals from beginner to advanced knowledge of bookkeeping and Sage 50 accounts. It is intended for individuals who aim to improve career prospects and to be able to better financial management and control of business. This course covers Level 1-3 of Sage 50 Bookkeeping/Accounting Training. Every business, no matter how large or small, is required by law to 'keep books'. Therefore, Bookkeepers play a vital role within organisations; ensuring records of individual financial transactions are accurate, orderly, up to date and comprehensive. If you are organised and methodical, like working through documents and enjoy seeing a set of figures add up properly, then bookkeeping is the career for you. What qualification will I gain? You have the choice to gain certification from one of the following awarding bodies. CERTIFICATION FROM SAGE (UK) As Osborne Training is a Sage (UK) Approved training provider, you could gain the following qualifications provided that you book and register for exams and pass the exams successfully: Sage 50c Computerised Accounting Course (Level 1) Sage 50c Computerised Accounting Course (Level 2) Sage 50c Computerised Accounting Course (Level 3) Level 1 Working with Sage 50 Accounts Program Basics. Creating Account names, Numbers & Bank Payments Financials Bank Reconciliations Generating Customers Invoices Monitoring Customer Activity Generating Product Invoices & Credit Notes Compiling & Sending Customer Statements Creating Customer Receipts & Purchase Invoices Supplier Payments Managing Recurring Entries Generating Reports & Information The Active Set-Up Wizard VAT Changes. Level 2 An overview of the Sage program Entering opening balances, preparing and printing a trial balance Creating customer records Creating supplier records Setting up opening assets, liabilities and capital balances, Producing routine reports Checking data, Entering supplier invoices Posting error corrections, amending records Invoicing, generating customer letters, entering new products, checking communication history Banking and payments, producing statements, petty cash Audit trails, correcting basic entry errors, reconciling debtors and creditors Creating sales credit notes, Processing purchase credit notes Preparing journals Verifying Audit Trail Purchase orders, processing sales orders Processing Trial Balance Creating Backups Restoring data Writing-off bad debts Level 3 Creating a Chart of Accounts to Suit Company Requirements Sole Trader Accounts preparation The Trial Balance preparation Errors in the Trial Balance Disputed Items Use of the Journal Prepare and Process Month End Routine Contra Entries The Government Gateway and VAT Returns Bad Debts and Provision for Doubtful Debts Prepare and Produce Final Accounts Management Information Reports Making Decisions with Reports Using Sage The Fixed Asset Register and Depreciation Accruals and Prepayments Cash Flow and Forecast Reports Advanced Credit Control
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As a qualified crystal healer, I can come to your home and provide a 1hr crystal healing session. We can work on any areas you may be aware of that require some attention. Or I can do a full body scan and assessment, free up an unbalanced energy flow within the body and bring everything back into alignment. I can also free the body from any negative energies and restore positive balance and harmony within. These sessions are a fantastic way to relieve stress and promote healing. For more information or booking enquiries, please contact me here.
I offer private sound healing and sound therapy sessions on either a 1:1 or 2:1 (couples/friends) basis. I come to you and provide this service within the comfort of your own home. These sessions can be completely tailored toward your individual needs. Popular subjects I am often asked to concentrate on are stress relief, anxiety, grief, sleep issues, physical or emotional pain and/or discomfort, letting go of burdens that you no longer wish to carry, setting new intentions, re-energizing and recharging or just an ultimate relaxation sound journey session that will leave you feeling beautifully peaceful, calm and relaxed. My sessions include the use of sound and vibration, guided meditation, and aromatherapy. I also offer chakra rebalancing sessions to restore the natural flow of energy within us using Tibetan body work bowls, gong, powerful crystals, and guided meditation. For more information on these popular 1:1 or 2:1 sessions please get in touch.
Driver CPC is short for “Driver Certificate of Professional Competence”. This was introduced by an EU Directive in 2003. LGV and PCV drivers require to complete a total of 35 hours of CPC Periodic training every 5 years. This is classroom based and modules are delivered in 7 hour sessions.
Jennifer Holloway delivers keynotes, workshops and webinars for clients, both online and in person (no public courses are run). Here’s a selection of existing sessions to give you a flavour of what’s available (though new ones are being designed all the time, so if you don’t see what you need, just ask): Personal Brand – What? How? Why? An introduction to the subject of personal branding, this session explains what a personal brand is, why you already have one and how to define it so you can remain authentic at all times. Delivered as a 45-minute or 60-minute session x People Buy People – So Who Are You Selling? You want people to buy your personal brand…but what exactly is it? This session challenges people to think in a new way about what they bring to the table and what makes them tick, kicking off the process of defining their personal brand. Delivered as a 90-minute or 120-minute session x Discover Your Personal Brand When you really dig into the detail of not just what you offer but who you are, that’s when you discover your unique selling point. This session provides a step-by-step process to highlight your individuality and put it clearly into words. Delivered as a half-day or full-day session xx Deliver Your Personal Brand With Impact Every time you come into contact with people – whether online, on the phone or in person – they’re picking up clues about you. This session shares practical tips and techniques to ensure those clues create a positive impression. Delivered as a 120-minute or half-day session x Articulate Your Achievements To get the most from your personal brand you have to shine a light on the value you bring, but if you can’t communicate what that value is, you could be missing out. This session provides an easy-to-follow formula to set out your credentials in a subtle, yet very effective way. Delivered as a 60-minute or 90-minute session x How To Create A LinkedIn Profile To Be Proud Of Many of us have a LinkedIn profile, but how many of us are 100% certain it’s creating a positive impression? This session focuses on how to polish up your photo, headline and summary to get you noticed for the right reasons. Delivered as a 45-minute or 60-minute session x Networking For People Who Need Help Networking Some people are natural networkers – meeting people and building relationships with ease – but many feel less confident, unsure how to kick-start the process. This session offers easy-to-implement tips for connecting both in-person and online. Delivered as a 45-minute or 60-minute session And for those wanting an in-depth approach to developing their personal brand: Making The Most Of Your Personal Brand This programme delivers the full-monty: from learning what a personal brand is, to defining what your own brand is, to getting feedback on how others view your brand, to learning how to share your brand both in person and online. x It’s restricted to smaller groups, so every delegate gets individualised support, advice and feedback, plus it fosters an open and collaborative environment for each cohort. Delivered as blend of in-person and online learning, or entirely online