Our Forensic Accounting Course is designed to help investment analysts detect earnings manipulation. It focuses on creative accounting rather than conducting detailed forensic analysis but we explain the tools short sellers employ to detect fraud and some of the techniques we used at hedge funds to identify short opportunities.
Starting a small business can be a rewarding journey, but it requires careful planning and the right strategies to succeed. From creating a solid business plan to organizing finances and finding the right support, this guide will help you establish a foundation for a thriving business. For entrepreneurs in Calgary, key resources like reliable bookkeeping services can make a significant difference. Here’s how to start a small business and set it up for lasting success. Developing a business plan A clear, well-researched business plan serves as a roadmap for your business. It outlines your goals, target market, competitive advantage, and financial projections. This plan will also help attract investors or secure loans. To create an effective business plan: Define your mission and vision: Explain why your business exists and what you aim to achieve. Identify your target audience: Determine who your customers are and what problems your business will solve for them. Analyze competitors: Study your competitors to understand what they offer and find ways to differentiate your business. Set realistic financial projections: Estimate costs, revenue, and profits. This will give potential investors confidence in your business. Choosing a business structure Selecting the right business structure is essential, as it affects your taxes, liability, and daily operations. Common options include: Sole proprietorship: Simple to set up, with minimal paperwork, but offers no separation of personal and business liability. Partnership: Ideal for two or more owners, allowing shared responsibilities, but partners share liabilities. Corporation: Provides liability protection, but involves more paperwork and regulatory requirements. LLC (Limited Liability Company): Offers liability protection without the complexity of a corporation. Choose a structure that best suits your needs, and consult a legal professional to ensure compliance with Calgary’s business regulations. Securing funding Most small businesses require some level of funding to get started. Consider various financing options to find the best fit: Personal savings or family support: Often the first source of funding for many entrepreneurs. Business loans: Many banks offer small business loans with varying interest rates. Grants and government programs: Explore government grants and programs specifically designed to support small businesses in Calgary. Angel investors or venture capital: For businesses with high growth potential, attracting investors may be an option. Registering your business To operate legally, you’ll need to register your business. This process involves choosing a unique name, filing the necessary documents, and obtaining a business license in Calgary. You may also need specific permits depending on your industry. Completing these steps ensures that your business complies with all local regulations. Organizing your finances Managing finances effectively is crucial for any small business. Accurate bookkeeping keeps your business organized, tracks income and expenses, and prepares you for tax season. Many small businesses in Calgary choose to hire a bookkeeper in Calgary to handle these responsibilities, allowing owners to focus on growth. Working with one of the best bookkeeping services in Calgary can provide: Accurate financial records: Professional bookkeepers help maintain up-to-date records, which is essential for financial health. Compliance with tax laws: Calgary’s best bookkeeping services are familiar with local tax regulations, ensuring that you file correctly and on time. Insights for decision-making: With accurate records, you can make informed decisions on budgeting, spending, and investments. Creating a strong brand identity Building a brand that resonates with your target audience is essential. Your brand identity includes your business name, logo, colors, and messaging, as well as the experience you offer customers. Developing a consistent brand identity sets you apart from competitors and builds trust with customers. Here are some steps to create a strong brand identity: Design a logo and visual theme: Choose a professional logo, color scheme, and design elements that reflect your brand’s personality. Develop a unique brand voice: Whether it’s friendly, professional, or playful, keep your brand voice consistent in all communications. Focus on customer experience: Aim to provide exceptional service that keeps customers coming back and sharing their positive experiences. Building an online presence In today’s digital world, an online presence is crucial for reaching potential customers. Start by creating a professional website where customers can learn more about your products or services. Next, consider establishing a presence on social media platforms that suit your audience. Key components of a strong online presence include: User-friendly website: Make sure your website is easy to navigate, mobile-friendly, and includes essential information about your business. Social media profiles: Engage with customers and share updates on platforms like Facebook, Instagram, or LinkedIn. Google My Business: Setting up a Google My Business profile helps customers in Calgary find you more easily. Building a support network Running a small business can be challenging, and having a network of support is invaluable. Surround yourself with people who can provide advice, resources, and encouragement. Consider these ways to build a support network: Join local business associations: Groups like the Calgary Chamber of Commerce offer networking opportunities, resources, and workshops. Seek mentorship: Experienced business owners can offer guidance and insights that help you avoid common pitfalls. Hire professionals for specialized tasks: For financial and legal matters, work with professionals like accountants, lawyers, and bookkeepers. Tracking progress and making adjustments As your business grows, it’s essential to review your progress and adjust your strategies. Regularly assessing financial performance, customer feedback, and market trends can help you refine your approach and stay competitive. Working with one of the best bookkeeping services in Calgary can make tracking your financial performance much easier, giving you insight into profit margins, cash flow, and budgeting. Consider these strategies for tracking progress: Set measurable goals: Establish specific goals for growth, such as revenue targets or customer acquisition numbers. Analyze performance data: Use financial statements, sales reports, and customer feedback to assess performance. Stay flexible: Be willing to make changes to products, services, or marketing strategies if they aren’t meeting customer needs. Conclusion Starting a small business takes effort, planning, and ongoing management. By creating a solid business plan, organizing your finances, and developing a strong brand, you can set your business up for success. In Calgary, many new business owners choose to hire a bookkeeper in Calgary to ensure accurate financial management and stay compliant with local regulations. Taking advantage of the best bookkeeping services in Calgary can free up your time, allowing you to focus on growing your business and achieving long-term success. With dedication and the right strategies, your small business can thrive in today’s competitive market.
RQF Level 2 First Aid for Youth Mental Health course The RQF Level 2 First Aid for Youth Mental Health course is designed to provide participants with a deeper understanding of youth mental health issues and equip them with the knowledge and skills to provide effective support to young people experiencing mental health challenges. The course covers a range of topics related to youth mental health, including common mental health conditions, risk factors, early intervention strategies, and support resources. Here are some key components typically covered in the RQF Level 2 First Aid for Youth Mental Health course: Understanding Youth Mental Health: Participants will gain an understanding of the unique mental health challenges faced by young people, including the impact of developmental stages, societal influences, and peer pressure. They will learn about common mental health conditions that affect youth, such as anxiety, depression, self-harm, eating disorders, and substance abuse. Recognizing Signs and Symptoms: Participants will learn to recognize signs and symptoms of mental health issues in young people. They will explore the behavioural, emotional, and physical indicators that may suggest a young person is experiencing distress or mental health difficulties. Providing Initial Support: The course will cover strategies for providing initial support to young people in crisis or distress. Participants will learn how to approach and engage with young people, offer active listening, and provide appropriate reassurance and guidance. They will also explore strategies for managing challenging or sensitive conversations related to mental health. Promoting Positive Mental Health: Participants will gain insights into promoting positive mental health and well-being in young people. This includes exploring protective factors, resilience-building techniques, and strategies for fostering a supportive and inclusive environment. Referral and Signposting: The course will emphasize the importance of early intervention and appropriate referral pathways. Participants will learn how to signpost young people to relevant support services, resources, and professionals who can provide further assistance. Self-Care and Boundaries: Participants will be encouraged to prioritise their own well-being while supporting young people with mental health challenges. They will learn about self-care strategies, setting boundaries, and seeking support for themselves as they engage in helping others. Interactive Activities and Case Studies: The course often includes interactive activities, discussions, and case studies to facilitate practical learning and application of knowledge. These exercises enable participants to develop their skills in a supportive learning environment. Successful completion of the RQF Level 2 First Aid for Youth Mental Health course typically leads to the awarding of the Level 2 qualification. It is important to note that this course does not provide participants with the qualifications to diagnose or treat mental health conditions, but it equips them with the knowledge and skills to offer initial support and signposting to young people in need. Suitability - Who should attend? The RQF Level 2 First Aid for Youth Mental Health course is primarily aimed at individuals who work or have regular contact with young people aged 8 to 18 years old. This can include professionals, volunteers, or anyone else who has a role in supporting young people's mental health and well-being. The course is relevant for a wide range of individuals and professions, including but not limited to: Teachers and educators Youth workers Social workers School counsellors Sports coaches Healthcare professionals (such as nurses, paramedics, and allied health professionals) Community workers Volunteers in youth organizations Parents or caregivers Those with a general interest in youth mental health and well-being The Level 2 First Aid for Youth Mental Health course aims to equip participants with the skills and knowledge to provide initial support to young people experiencing mental health difficulties. It focuses on developing an understanding of youth mental health, recognizing signs and symptoms, offering appropriate support, and guiding young people toward further professional help. Ultimately, the course aims to empower individuals to be better equipped in providing immediate assistance and promoting positive mental health outcomes for young people. Outcome / Qualification etc. Upon completing the RQF Level 2 First Aid for Youth Mental Health course, participants can expect to achieve several learning outcomes. Understanding Youth Mental Health: Participants will gain knowledge about common mental health issues affecting young people, including anxiety, depression, self-harm, eating disorders, and substance misuse. They will develop an understanding of risk factors, protective factors, and the impact of mental health on young people's overall well-being. Recognizing Signs and Symptoms: Participants will learn to identify early signs and symptoms of mental health problems in young people. They will understand how mental health difficulties can manifest and affect different aspects of a young person's life, such as behaviour, emotions, and social interactions. Providing Initial Support: Participants will acquire skills to provide initial support to young people experiencing mental health issues. They will learn active listening techniques, non-judgmental communication, and how to create a safe and supportive environment for young people to share their concerns. Promoting Positive Mental Health: Participants will understand the importance of promoting positive mental health and well-being in young people. They will learn strategies to enhance resilience, self-esteem, and coping skills among young people, as well as ways to create supportive environments that contribute to positive mental health outcomes. Signposting to Professional Help: Participants will gain knowledge about appropriate professional resources and services available to support young people's mental health. They will learn how to effectively signpost young people to appropriate help, such as mental health professionals, helplines, or support organizations. Self-Care and Boundaries: Participants will understand the importance of self-care and maintaining boundaries when supporting young people's mental health. They will learn techniques to manage their own emotional well-being and seek appropriate support for themselves when needed. The course aims to equip participants with the skills, knowledge, and confidence to provide immediate support and signpost young people to appropriate help. While it does not qualify participants as mental health professionals, it enhances their capacity to play a supportive role in promoting positive mental health outcomes for young people. Training Course Content Module 1 Introduction Module 2 What is first aid for youth mental health? Module 3 Identifying mental health conditions Module 4 Stress Module 5 Mental health conditions Module 6 First Aid Action Plan for Mental Health Module 7 Assessment and course closure MODULE 1 INTRODUCTION Session content Trainer/assessor introduction Learner introductions Course information • Administration • Learning outcomes and assessment criteria • Reasonable adjustment • Certification • Complaints and appeals • Assessment information Session duration 15 minutes MODULE 2 WHAT IS FIRST AID FOR YOUTH MENTAL HEALTH? Session content Definitions Role and responsibilities of a first aider The impact of mental health issues Mental health stigma Statistics Session duration 30 minutes MODULE 3 IDENTIFYING MENTAL HEALTH CONDITIONS Session content Mental health continuum Mental health risk factors Early warning signs Session duration 30 minutes MODULE 4 STRESS Session content What is stress? Causes of stress Effects of stress Coping strategies Session duration 30 minutes MODULE 5 MENTAL HEALTH CONDITIONS Session content Depression Anxiety Psychosis Eating disorders Suicide Self-harm Post-traumatic stress disorder Conduct disorders - Bullying Drugs and alcohol Session duration 125 minutes MODULE 6 FIRST AID ACTION PLAN FOR MENTAL HEALTH Session content Check for significant risk of suicide or harm Apply non-judgemental communication skills Reassure and provide information Encourage professional support and self-help strategies Consent and safeguarding The first aider’s own health and emotions Assessment Scenario – Application of the first aid action plan for mental health Session duration 90 minutes MODULE 7 ASSESSMENT AND COURSE CLOSURE Session content Written assessment paper Course administration Course closure Session duration 40 minute Course delivery details The delivery of the RQF Level 2 First Aid for Youth Mental Health course may vary depending on the training provider. However, here are some common methods and approaches used in the course delivery: Classroom-Based, or virtual Instruction: The course often involves attending face-to-face training sessions in a classroom setting. An experienced instructor or facilitator will lead the sessions, providing lectures, presentations, and discussions on the relevant topics. Participants will have the opportunity to interact with the instructor and fellow learners, ask questions, and engage in group activities. Interactive Learning: To enhance understanding and engagement, the course may incorporate interactive learning methods. This can include group discussions, case studies, role-plays, and simulations. These activities allow participants to apply their knowledge and skills in practical scenarios related to youth mental health. Multimedia Resources: Training providers may utilize multimedia resources to enhance the learning experience. This can include videos, audio recordings, and online resources that provide additional information, real-life examples, and testimonials related to youth mental health. Practical Skills Training: The course may include hands-on training in practical skills related to supporting young people with mental health challenges. Participants may learn and practice active listening techniques, crisis de-escalation strategies, and effective communication skills. Practical exercises and simulations can help participants develop confidence in applying these skills. Case Studies and Scenarios: The course may incorporate real-life case studies or scenarios to illustrate the application of knowledge and skills. Participants may analyze and discuss these cases, identify appropriate intervention strategies, and explore different approaches to supporting young people in various mental health situations. Assessments: To demonstrate understanding and competence, participants may be required to complete assessments or evaluations. These can include quizzes, written assignments, or practical assessments where participants demonstrate their skills in responding to youth mental health scenarios. Duration and Schedule: The duration of the course can vary, ranging from a few hours to multiple days, depending on the training provider. It may be offered as a full-time or part-time program, and the sessions may be conducted during weekdays or weekends to accommodate different schedules. Why choose Madeleys First Aid Plus Founded in 2021 after Louise left 30 years in the NHS as an Advanced practitioner in A&E/ITU, had spent 1.5 years in Covid ITU Won FSB Best start-up business in the West Midlands in May 2023 Now trained 100's of delegates in Physical and Mental Health First Aid Expenses Travel costs and lunch required, there are many cafes and sandwich bars here in Much Wenlock to buy your lunch, you may eat it in the training room. All training material, books, qualification certificates are included in the price. Continuing Studies After completing the RQF Level 2 First Aid for Youth Mental Health course, you may consider several options for continuing studies or professional development in the field of youth mental health. Here are a few potential avenues to explore: Advanced First Aid Courses: If you wish to further enhance your first aid skills, you can explore advanced first aid courses that specialize in mental health. These courses may provide more in-depth knowledge and practical skills in supporting individuals with specific mental health conditions. Mental Health Awareness Courses: To broaden your understanding of mental health across different age groups or specific mental health conditions, you can consider enrolling in mental health awareness courses. These courses provide comprehensive knowledge about mental health, its impact, and strategies for support. Youth Work and Counselling Courses: If you are interested in pursuing a career in youth work or counselling, you might consider enrolling in relevant courses or qualifications. These can provide a deeper understanding of therapeutic approaches, counselling techniques, and effective interventions for working with young people facing mental health challenges. Higher Education Degrees or Certifications: If you're looking for more extensive education and professional credentials, you can explore pursuing higher education degrees or certifications in fields related to mental health, psychology, counseling, or youth work. These programs often offer specialized tracks or modules focused on youth mental health. Continuous Professional Development (CPD): Engaging in ongoing professional development opportunities is essential for staying up to date with the latest research, practices, and approaches in youth mental health. You can attend workshops, conferences, webinars, and seminars that specifically focus on youth mental health and related topics. Volunteer and Practical Experience: Actively volunteering with organizations or programs that support youth mental health can provide valuable hands-on experience and further develop your skills. Volunteering opportunities allow you to work directly with young people and gain a deeper understanding of their mental health needs. Remember to research and choose reputable and recognized training providers or institutions when considering any further education or professional development opportunities. It's important to align your studies with your career goals and interests while ensuring the courses or programs meet industry standards and requirements.
This 3 Days programme will equip you to use, price, manage and evaluate interest rate and cross-currency derivatives. The course starts with the building blocks of money markets and futures, through yield curve building to interest-rate and cross-currency swaps, and applications. The approach is hands-on and learning is enhanced through many practical exercises covering hedging, valuation, and risk management. This course also includes sections on XVA, documentation and settlement. The programme includes extensive practical exercises using Excel spreadsheets for valuation and risk-management, which participants can take away for immediate implementation.
This is a specialist training course for senior managers or newly appointed safeguarding leads who are responsible for safeguarding adults from neglect and harm
First Aid for Mental Health | RQF Level 2 First Aid for Mental Health qualification is designed to provide individuals with the knowledge and skills to support individuals experiencing mental health issues. This course aims to increase awareness of mental health, reduce stigma, and promote early intervention and support. The course covers various aspects of mental health, including common mental health conditions, signs and symptoms, and the impact of mental health issues on individuals and society. Participants will learn about different approaches to mental health, including self-help, accessing support, and signposting to appropriate services. The content of the RQF Level 2 First Aid for Mental Health course typically includes: Understanding Mental Health: An overview of mental health, including common mental health conditions such as depression, anxiety disorders, and stress. Participants will learn about the prevalence of mental health issues and their impact on individuals and society. Recognizing Mental Health Conditions: Understanding the signs, symptoms, and potential triggers of various mental health conditions. Participants will learn to identify early warning signs and risk factors for mental health issues. Promoting Positive Mental Health: Strategies and techniques for promoting positive mental health and well-being. This may include stress management techniques, self-care practices, and maintaining good mental health hygiene. Providing Mental Health First Aid: Techniques for providing initial support to individuals experiencing mental health crises or deteriorating mental health. Participants will learn how to offer non-judgmental listening, empathy, and reassurance to individuals in distress. Signposting and Referral: Understanding the importance of signposting individuals to appropriate professional help and support services. Participants will learn about local resources, helplines, and mental health organizations that can provide ongoing assistance. Self-Help and Resilience: Exploring self-help strategies and resilience-building techniques that individuals can use to manage their mental health and well-being. This may include relaxation techniques, mindfulness exercises, and developing healthy coping mechanisms. The course may be delivered through a combination of classroom-based instruction, group discussions, case studies, and practical activities. All our trainers are qualified and experienced in mental health education and support. Upon successful completion of the RQF Level 2 First Aid for Mental Health course, participants will receive a qualification that demonstrates their understanding of mental health issues and their ability to provide initial support to individuals experiencing mental health challenges. It's important to note that this course is not intended to replace professional mental health services or provide participants with the qualifications to diagnose or treat mental health conditions. It aims to equip individuals with the knowledge and skills to provide initial support and signposting to appropriate services. Suitability - Who should attend? First Aid for Mental Health course is suitable for a wide range of individuals who are interested in gaining knowledge and skills to provide initial support to individuals experiencing mental health challenges. Here are some examples of who the course may be suitable for: General Public: The course is open to anyone who wants to increase their understanding of mental health and learn how to support others effectively. It is suitable for individuals who want to develop their knowledge and skills in mental health first aid for personal reasons or to support friends, family members, or colleagues. Workplace Settings: The course is particularly relevant for individuals working in various professional settings, including but not limited to workplaces, schools, colleges, universities, community organizations, and voluntary sectors. It can benefit employees, supervisors, managers, and HR professionals who want to create a mentally healthy and supportive work environment. Healthcare Professionals: Healthcare professionals, such as nurses, doctors, paramedics, and allied health professionals, can benefit from the course to complement their existing medical knowledge and skills. The course equips them with additional tools and strategies to effectively respond to the mental health needs of their patients. Customer Service and Support Roles: Individuals working in customer service, hospitality, retail, or other client-facing roles can benefit from the course to enhance their ability to provide empathetic and supportive interactions with customers or clients who may be experiencing mental health challenges. Community Leaders and Volunteers: Community leaders, volunteers, and individuals involved in community organizations, charities, or support groups can gain valuable knowledge and skills from the course. It enables them to offer informed support and signposting to individuals within their communities who may be in need. It's important to note that the course does not require any previous qualifications or specific professional background in mental health. Participants should have a willingness to learn, an open mind, and a compassionate attitude toward individuals experiencing mental health challenges. However, it's also important to recognize that the course does not provide participants with the qualifications to diagnose or treat mental health conditions. Instead, it focuses on providing initial support, promoting awareness, and signposting individuals to appropriate professional help and services. Before enrolling in the course, individuals should consider their personal interest, commitment to learning about mental health, and their motivation to support others in this area. It is also recommended to check any specific requirements or prerequisites set by the training provider to ensure suitability for participation. Overall, the RQF Level 2 First Aid for Mental Health course is suitable for individuals from various backgrounds who want to develop their understanding of mental health and gain practical skills to provide initial support and signposting to individuals in need. Outcome / Qualification etc. Upon successful completion of the First Aid for Mental Health course, participants can expect to achieve the following outcomes: Increased Awareness and Understanding: Participants will develop a greater awareness and understanding of mental health, including common mental health conditions, their signs and symptoms, and the impact they can have on individuals and society. They will gain knowledge about the prevalence of mental health issues and the importance of promoting positive mental health. Enhanced Ability to Recognize Mental Health Conditions: Participants will acquire the skills to recognize signs and symptoms of various mental health conditions. They will be better equipped to identify early warning signs and risk factors, enabling them to provide timely support and intervention. Improved Mental Health First Aid Skills: Participants will learn techniques and strategies for providing initial support to individuals experiencing mental health crises or deteriorating mental health. They will develop skills in active listening, non-judgmental communication, and empathy, allowing them to offer appropriate assistance and reassurance to individuals in distress. Knowledge of Signposting and Referral: Participants will gain an understanding of the importance of signposting individuals to appropriate professional help and support services. They will learn about local resources, helplines, and mental health organizations, enabling them to provide accurate information and guide individuals to the appropriate sources of assistance. Enhanced Self-Help and Resilience Strategies: Participants will learn self-help strategies and resilience-building techniques that individuals can use to manage their own mental health and well-being. They will acquire practical tools for stress management, relaxation, and developing healthy coping mechanisms. Confidence in Supporting Others: The course aims to enhance participants' confidence in providing support to individuals experiencing mental health challenges. Through knowledge, skills, and practical exercises, participants will feel more prepared to respond appropriately and effectively in a compassionate and understanding manner. Qualification: Upon successful completion of the course, participants will receive an RQF Level 2 qualification in First Aid for Mental Health. This qualification demonstrates their understanding of mental health issues and their ability to provide initial support to individuals in need. It's important to note that the RQF Level 2 First Aid for Mental Health qualification is not intended to replace professional mental health services or provide participants with the qualifications to diagnose or treat mental health conditions. Instead, it aims to equip individuals with the necessary knowledge and skills to offer initial support and signposting, fostering a supportive and empathetic environment for individuals experiencing mental health challenges. Training Course Content Module 1 Introduction Module 2 What is first aid for mental health? Module 3 Identifying mental health conditions Module 4 Providing advice and starting a conversation Module 5 Stress Module 6 Mental health conditions Module 7 Drugs and alcohol Module 8 First aid action plan for mental health - including practical assessment Module 9 Mental health in the workplace Module 10 Assessment and course closure Course delivery details Classroom-Based or Virtual Instruction: The course may be delivered through traditional classroom-based instruction, where participants attend in-person training sessions led by a qualified instructor. The instructor will cover the course content, facilitate discussions, and provide guidance on practical activities. Blended Learning: Some training providers offer a blended learning approach, combining both online and face-to-face components. Participants may complete certain modules or topics online through interactive e-learning platforms or virtual classrooms. This allows for self-paced learning and flexibility before attending practical sessions or assessments in person. Interactive Discussions: The course often includes interactive discussions where participants can share their experiences, ask questions, and engage in conversations related to mental health. This encourages active participation, promotes peer learning, and provides opportunities for clarification and deeper understanding of the course content. Case Studies and Scenario-Based Activities: To enhance practical application, trainers may present case studies or scenarios related to mental health issues. Participants can work in groups or individually to analyse the situations, identify appropriate responses, and discuss possible strategies for providing support. Practical Skills Demonstrations: Trainers may demonstrate practical skills and techniques for providing mental health first aid, such as active listening, empathetic communication, and crisis intervention. Participants will have the opportunity to observe and learn from these demonstrations before practicing the skills themselves. Role-Playing and Simulations: Role-playing exercises and simulations may be used to simulate real-life scenarios and provide participants with hands-on practice in responding to mental health crises. This allows them to develop their skills in a safe and controlled environment and receive feedback from the trainer and peers. Assessment and Certification: Participants will undergo assessments to demonstrate their understanding of the course content and their ability to apply their knowledge and skills in practical scenarios. Successful completion of the assessments leads to the awarding of the RQF Level 2 First Aid for Mental Health qualification. It's important to note that the specific delivery methods and approaches may vary depending on the training provider, course duration, and the resources available. Participants should check with the training provider for detailed information on the course delivery format and any specific requirements or prerequisites for participation. Overall, the aim of the course delivery is to create an engaging and interactive learning environment that allows participants to gain the necessary knowledge, skills, and confidence to provide effective support to individuals experiencing mental health challenges. Why choose Madeleys First Aid Plus Founded in 2021 after Louise left 30 years in the NHS as an Advanced practitioner in A&E/ITU, had spent 1.5 years in Covid ITU Won FSB Best start-up business in the West Midlands in May 2023 Now trained 100's of delegates in Physical and Mental Health First Aid
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Key Objectives for the Training provision Effective listening to a client's needs and requirements during various stages of the sales process. Engage in meaningful communication with clients, learn to identify challenges and opportunities that relate to the prospects. Overcome the identified challenge. Build long term rapport and establish trust with the prospect throughout the sales process, Ensure continued customer satisfaction that can turn into repeat business. Be able to build rapport with customers or clients. Know the right questions to ask to fully understand the customer or client’s needs without putting on any pressure. Be able to check you have the right information from the customer or client. Be able to match products and services to the customer or client using the information you have gathered. Be able to influence effectively. Know how to stand out from your competitors. Stage 1 – Research the Company’s ‘Value Propositions’ and USP Analysis Conducting 30 min confidential interviews with a cross-section of the eligible Attendees & the Stakeholders, in order to gain an objective understanding of the various scenarios and clients that the Participants work with. the Company’s ‘Value Propositions’ Unique Selling Points The Customers’ journey(s) The Competition’s offers for analysis and comparisons. From these findings, a carefully calibrated bespoke Programme will be designed and delivered. Stage 2 - Design the Bespoke 2 x day Course nd Stage 3 - Delivery of the Course Programme This Programme can be delivered in 2 x consecutive days, or split between 2 – 3 weeks, to make it more ‘work-friendly’ – if required. It is very practical and commercially focussed in approach, with lots of interactive exercises designed to draw out the learning applications via the debriefings. The ‘Real Play’ scenarios on day 2 will be based on specific case studies drawn from the Research findings so that they are authentic to optimise the learning. Individual Action Plans will be captured at the end of each day to be debriefed by the Participants’ respective Line Managers. Template Programme Day One – Foundation – Strategic Approach Section One – The Principles of Consultative Selling Defining ‘Consultative Selling’ The Company’s ‘Unique Selling Points’ & Value Proposition The Consultative Selling model – the five stages Avoiding appearing ‘pushy’, ‘pressurising’ or ‘talking through the sale’ Section Two –Strategy & Preparation ‘Buy-Class’ Matrix Strategic plan Template – matching services/products to identified needs & opportunities. Preparing a range of objectives Constants and variables – USP’s Researching key Client/Decision Makers’ priorities, profile & background (LinkedIn etc.) Preparing for potential & likely Objections Section Three – Email etiquette & ‘influencing’ email correspondence. Email etiquette A.B.S.U.R.D model Clarity and tone – discovery of clients’ needs & motivational factors. Techniques to influence and ‘nudge’. Ensuring the data and content have a ‘gentle’ motivational & appealing message. Top Tips Day Two – Practical Application Section Four – Rapport Building & Effective Communication skills ‘Behaviour Labelling’ techniques – setting a positive tone. Asking Open Questions – gaining a full understanding of the clients’ priorities & expectations. EQ - Inviting opinions; perspectives; experiences – winning confidence. Active Listening – focus and commitment to understand. ‘Reading the room’ – adapting to responses and reactions. Maintaining focus on relevant topics that the Client cares about; carefully consider the opportunities to influence. But NO PRESSURE! Building a ‘bond of trust’ with commitments and authentic, shared values. Section Five – Explaining the Benefits – aligned to the Customers’ Priorities Understanding ‘Why do People Buy?’ Research data analysis. Open questions that lead to understanding the key issues and Clients’ priorities. Avoiding the danger of ‘pressurising’ the Client. Responding to objections effectively, with confidence and sensitivity. Explaining the benefits that are aligned to the Clients’ stated requirements. Making the Data ‘sing’ – memorable takeaways for the Client. Augmented benefits – Brand confidence; Case studies; Warranty; Service; Range; Flexibility etc. in alignment with their stated preferences/requirements Differentials compared to Competitors Section Six – Winning Commitment Inviting commitment – with confidence Consultative Selling Closing techniques (e.g. Alternative Close/Assumptive Close et al) Avoiding ‘talking through the sale’ – knowing when to ‘Shut UP!’ Confirming agreement – ensuring Clients’ motivation for repeat business Section Seven – Practical Application ‘Real Play’ From the Research findings, carefully devised scenarios can be generated to provide the most valuable learning opportunities to underpin all the skills & techniques covered in the Programme. Potential Real Play scenarios: A well-established customer has indicated that they are soon to be opening up additional new offices – this presents an opportunity to arrange for the Company to support them with their upcoming needs. After some very positive feedback and with the upcoming contract renewal imminent – how can the Company give the Customer more high-quality support in other areas of their business? A Competitor has been to see the client and they have prompted some concerns about ‘value for money’ & ‘quality of service’. How Real Play works… The group is split the group into 2 sub-groups, one with our Professional Actor (option available); the other with the Trainer or a willing Participant. Each group has a brief and has to instruct their Trainer/Actor/Participant on how to approach the scenario supplied. The Actor and Trainer (or willing Participant) perform the role play(s) as instructed by their respective teams; however, during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) – not the performers. Debrief the full Programme Individual Action Plans - to be followed through. ‘Best Practices’ for application into the business Options for Exercises within the Programme Sample Exercise – Red & White There is a specific time managed agenda and itinerary, which puts the group under pressure. The key challenge is for the sub-groups to maximise the commercial value from the task, however there is always a great danger that the individuals attempt to gain financial progress at the expense of the other group! Debriefing points: Persuasive communication and influence across barriers Gaining buy-in when others are sceptical Strategic planning accounting for others’ behaviours Sample Exercise – Communication Challenge Each Participant has different pieces of information, but are not allowed to share it visually. They are only allowed to communicate to work out the solution hidden among the large amount of data. Debrief: Structured approach Maintaining focus through distractions/interference Active Listening Controlled communication Sample Exercise – Persuasive emails Sample emails are shared to be critiqued and improved upon to be debriefed: Tone & impact Making the Data ‘sing’ Influential & motivational language Customer centric message. Sample Exercise –Juggling Each Participant has to pass the ‘Customers’ (Juggling balls) carefully through the system with all the other Participants to reach a profitable conclusion Debrief: EQ to read the room and effectively communicate, when the pressure is on Customer focus and adapting to challenges Devising a plan that wins buy-in Overcoming competing ideas to get to ‘best practice’ Consistent commitment, communication and motivational drivers that influenced performance. Sample Exercise –Critical Path The group are provided with 30 x discs and some ‘post-it’ notes. (no pens or pencils are allowed) Their brief is to create a grid shape with the 30 x discs, which will act as ‘stepping stones’ for the ‘Critical Path’ But they have to follow the correct order through the grid from the start to finish, which they will have to work out through ‘trial & error’ All of the team must pass through the ‘Critical Path’ worked out on the grid, observing the constraints, within the time limit. No talking is permitted once they start using the materials Debrief: - Clear communication focussing on the ‘client’s journey’ Planning for challenges Identifying risks and mitigating them Role allocations & support Quality control and disciplines Sample Exercise –Back to Back Each Participant is positioned back-to-back with a partner. They have to work out precisely what the ‘statement’ given to the other person is without looking around. Each person has a different brief. Debrief: - Asking Open Questions Active Listening Accuracy in identifying the objective.
HACCP Trainer. on site delivery nationwide
This course explores Autism and the current body of thinking and knowledge around Autistic Spectrum Disorders. This enables learners to consider how to adapt their practice with useful strategies to better support an individual with autism.