valeria romeo - lettering artist
London
I am a lettering artist and graphic designer who creates brand identities,
e-commerce websites, hand lettered logos, as well as large scale lettering work
such as chalkboard menus, signs and shop windows. I worked for 8 years as an
in-house graphic designer for international fashion and beauty brand Mary Quant,
where I played an active part in the company’s transition from physical stores
to digital, and had the chance to work on a wide variety of projects from
conception to finish, as the only designer in the team. I now help small
businesses in the UK stand out and connect with their audience through
recognisable brand visuals and hand drawn typography. Most of my clients are
coffee and food businesses, artists and makers who are passionate about their
craft and want their unique brand personality to shine. I love sharing my
creative skills: I teach hand lettering workshops in various locations in
London, and work with CIC’s to deliver lettering, typography and graphic design
workshops for young people. I am a maker myself and run a product business
called The Alternative Type, where I create and sell hand lettered goods
inspired by my love of alternative music and goth aesthetic.
