Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. Course Overview Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts. Become a certified social media marketing specialist: Join over 200,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer. Get world class, specialist knowledge and insight: Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere. Program learning outcomes and content: What Will I Learn? Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere. Who is this for? The DMI Specialist Social is for individuals who are responsible for social media marketing campaigns. This includes: • Digital marketing generalists • Marketing Specialists • Marketing Managers • Content creators • Social media consultants • Individuals pursuing profession in social media marketing. • Anyone who wants a career change Course Content: Social Research: Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating. This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls. Delve into these tools and put them to use, including the new Google Analytics 4 platform. Social Content: Facebook kittens. Twitter debates. Instagram filters. People can’t get enough content on social media – so better content means better opportunities. So, what does your audience want to see, like and share? With streamlined planning, clever strategy and targeted scheduling, putting the right content in front of the right people is no longer a shot in the dark! Now, you can create amazing content formats that capture the attention of audiences across all social platforms. You can strategize and plan using cutting-edge tools that make your channels stand out from all the others. This module covers the various content formats across platforms, the power and practice of scheduling content and how you can bring it all together with super strategies. Facebook, Instagram and Pinterest: Facebook, Instagram and Pinterest are powerhouses of the social media world. They provide you and your brand with the chance to interact with your customers across the globe at scale. But, each of them has unique features, analytics, and quirks. The module gives you a deep understanding of how these platforms work, how to make your brand stand out in these different spaces, and why you need a spread of messaging across each to succeed. • Build an active, engaged and captive community across each channel. • Create compelling and clever ads that target your audience at the right time. • Use analytics to understand what your audience is doing. Then tweak your content to resonate in all the right ways. • Master the key features of each channel to advertise, strategize and optimize. • Manage each platform so you get the best reach and results. • Reach billions of social loving people every day! Twitter: Twitter marches to its own drum in the social media world – less post and wait, more what’s happening right now. It’s a platform that allows your audience to see, report and comment on world events in almost real-time. It’s also a place where the audience is young, wealthy and educated. Twitter literally challenges you to be ‘more clever’, and this module shows you how. • What a successful Twitter account looks and acts like. • How to use Twitter Ads Manager to advertise effectively. • The right Twitter Ad format for your campaign. • Using Twitter Analytics to react and connect better. • How to create more Tweet-friendly content – snappy, shareable and short. • When to post for maximum impact and engagement. LinkedIn: This module will introduce you to the platform and show you how to use features such as Company pages and Showcase pages, to create a stellar presence for your company – and gain a deep understanding of what that means on LinkedIn. You will understand the unique advertising features and content formats on offer such as Text ads, Sponsored ads, Sponsored InMails, Display ads, and the aptly named Dynamic ads. See what best practice means on this platform, strategize like a CEO and measure the effectiveness of your campaigns. Linkedin can be a tricky platform to master as the tone is hard to crack. But do Linkedin well and your competitors will be scrambling to copy you! You’ve got this – because we do. YouTube & Social Video: YouTube because you have eyes to see. And a picture speaks a thousand words – and this being social, should inspire a few thousand too. Social video is one of the most awesome tools in your new bag of digital tricks. And video is no longer the preserve of guys with film study degrees. This superpower is now yours, and here we give you all the tech and thought basics to make it happen, including how to set up and manage a YouTube channel and create strategies that don’t treat creativity like a buzzword. Learn how video sits within the rest of your mix across platforms, build your online audience and use advertising and analytics for visual campaigns that mesmerise. • Set up and manage a dynamic YouTube channel. • Get creative with social video strategies that engage and convert. • Learn how video sits within the rest of your social media mix. • Build and develop your online audience in a way that benefits your brand. • Use advertising and analytics to deliver mesmerizing visual. Social Apps: If you’re looking to create a buzz online, then social apps are the place to be. Think fun, engaging, and ‘out of the box’ as that’s what these platforms are made for and audiences flock to them (particularly a young demographic). Discover how to use TikTok, Snapchat, WeChat, WhatsApp, and Twitch to tune into your audience effectively. Take a dive into features and understand how to manage content to make the most of everything you post. You’ll also understand how to advertise on the apps that suit your brand. Plus, take inspiration from the best by seeing what campaigns worked and why, so you can TikTok your way to social success. Social Commerce and Affiliate Marketing: With so many eyes on social media, it pays (literally) to know how to market and sell your products online. Social commerce happens when an astute marketer combines the best of social media with the best of e-commerce. You’ll explore the ins and outs of social commerce along with how to create a successful online shop. The latest tactics and tools will be covered so you can make social buying seamless from the first click to the last. You’ll also explore how to optimize paid commerce activity – including cart abandonment – to get the best results. Looking for a way to earn extra money while you grow? Use your social media to tap into affiliate marketing – a great way to earn commission by promoting another company’s products or brand you admire. When it comes to influencing, social media allows you to think BIG. Tap into the world of social influencers by connecting and collaborating with people that think like you. Or reach out to your influencer crush and shine a light on your brand by getting into their social feed. Social Customer Service: One of the best dynamics of social media is how it manages to be collective – the thoughts of billions – yet also personal (it’s about what I ‘like’). This leaves scope for important personal interaction – meaning social customer service is an opportunity for your brand to stand out. This module examines the customer experience. It looks at how to break your audience down into buyer personas so you know them better – and so serve them better. It shows you which platforms do service best and how. Need a social customer service strategy? – no problem. Want to understand how to manage social customer service effectively? – that’s easy. Not sure how to measure and analyze customer service performance? – well, you will now! This module focuses on your customer’s happiness so you can build a contented online community. An audience that feels connected to your brand, so they’ll tell everyone else how great it really is. Social Strategy: So, you have the skills, tools, followers, know-how, tech, smarts and big ideas. Now learn to tie it all together with cutting-edge social strategies practiced by the world’s leading brands. And work out how your social offering sits with – or carries – the rest of your marketing mix. Here we look at planning a dynamic social media strategy that works for you. We dive into setting objectives and social KPIs so you know what you want and can track how you’re getting there. Social media and content production budgets are also explored so you put your money in the places that work, rather than those that don’t. Turn your social media dream into a reality by crafting a social strategy that lets you and your brand sparkle. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
This advanced certification drills deep into the latest thinking to develop true digital marketing expertise. Course Overview This advanced certification drills deep into the latest thinking to develop true digital marketing expertise. Learn about Digital Strategy, CX, Search Marketing, Social Media, Leadership and more. Get world class, knowledge and insight: DMI EXPERT is our postgraduate level 140-hour course with an advanced, professional certification. It delivers breadth and depth of understanding of digital marketing and provides the learner with the digital and research skills to work at a management or strategic level. This certification is credit rated at level 11 on the Scottish Credit and Qualifications Framework and awarded 120 credit points by the SQA (Scottish Qualifications Authority), which is comparable to a postgraduate diploma awarded by a UK university. Program learning outcomes and content: What Will I Learn? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy, and access modern, career-defining training covering all key digital marketing disciplines. Course Content: Social Media Marketing: Learn how to create engaging content on social media and how to plan, execute, optimize and report on social media marketing campaigns across the key social platforms. • Social Research • Social Content • Facebook, Instagram, Pinterest • Twitter • LinkedIn • YouTube & Social Video • Social Apps • Social Commerce & Affiliate Marketing • Social Customer Service • Social Strategy Strategy and Planning: Gain all the key skills and practices associated with planning a successful digital strategy. Everything from digital channels, marketing automation, budgeting, analytics and digital leadership. • Digital Communications v Traditional Communications • Marketing automation and CRM • Budget and Resourcing • Big Data & Analytics • Strategy Formulation and Plan • Digital Communications & Channels • Omnichannel tactics CX, eCommerce and CRO: Learn the key concepts underpinning website optimization, conversion rate optimization and effective e-commerce for every business requirement. Build highly effective user experiences for your customers. • Website Optimization • UX Research & Design • E-Commerce Strategy • Applied E-Commerce • Graphic Design Essentials for Marketers Search and Digital Channels: Plan, implement, refine and report on search marketing campaigns. Drive traffic across all digital channels. Taught directly by Neil Patel and DMI’s experts, you’ll gain knowledge from people who actually use these tactics in the field. • SEO Setup & Content • SEO Workshop • Paid Search & Display Advertising • Measurement with Google Analytics • Email Marketing Strategy • Applied Email Marketing • SEO for ecommerce Digital Selling: Recognize the value of social selling and incorporate digital techniques to better engage with customers and prospects to drive increased conversion rates. • Fundamentals of Social Selling • Finding & Targeting Prospects • Attracting Customers • Closing & Retaining • Increasing Engagement Essential Skills: Gain all the essential skills all marketers, professionals and business leaders need to work effectively, productively and professionally in a collaborative business environment. • Project Planning • Creativity Skills • Personal Skills • Working With Others Leadership and Management: Develop practical skills and techniques that you can use to think strategically, build effective teams, deal with conflict and crisis and persuade and influence others. • Thinking Strategically • Building Effective Teams • Dealing with Conflicts and Crises • Persuading and Influencing DURATION 52 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
24-Hour Knowledge Knockdown! Prices Reduced Like Never Before Tired of the same old retail routine? Do you crave a career filled with challenge, creativity where you can directly influence customer choices and trends? The UK retail industry is booming, with over 3 million people employed in varying roles, and this power-packed bundle is your golden ticket to success! Our jam-packed bundle equips you with the skills to rule the retail roost! Learn the secrets of buying, merchandising, and operations like a pro. Master the art of data-driven decision making, craft winning sales strategies, and design show-stopping store displays that turn browsers into buyers! We'll also cover essential topics like consumer rights and supply chain management, making you a retail rockstar with a complete skillset. Courses are Included in This Bundle: Course 01: Retail Management Course 02: Retail Data Analytics Course 03: Retail Associate Certificate Course 04: Understanding Retail Operations Course 05: Business Management Course 06: Supply Chain Management Course 07: Warehouse Operative Course 08: Inventory Management Training Course 09: Sales and Marketing Skills Course 10: Visual Merchandising Course 11: Consumer Rights Awareness Don't just survive in retail, thrive! Enrol today and unlock your full potential. Learning Outcomes of Retail Management Gain a comprehensive understanding of retail operations and management principles. Analyze retail data to identify customer trends and inform buying decisions. Develop effective strategies for sourcing, managing, and selling merchandise. Master the art of visual merchandising to create attractive and engaging store displays. Understand consumer rights and how to implement best practices in customer service. Enhance your sales and marketing skills to boost revenue and customer satisfaction. Why Choose Us? Get a Free CPD Accredited Certificate upon completion of Retail Management Get a free student ID card with Retail Management Training program (£10 postal charge will be applicable for international delivery) The Retail Management is affordable and simple to understand This course is entirely online, interactive lesson with voiceover audio Get Lifetime access to the Retail Management course materials The Retail Management comes with 24/7 tutor support Start your learning journey straightaway! *** Course Curriculum *** Course 01: Retail Management Module 01: Introduction To Retail Management Module 02: Retail Strategy Module 03: Retail Buying And Merchandising Module 04: Retail Pricing Module 05: Supply Chain Management In Retailing Module 06: The Sales Process And Dealing With Customers At The Checkout Module 07: Importance Of Consumer Behaviour Module 08: Taking Trends And Targeting Customers Effectively Module 09: The Importance Of Communicating With Customers Module 10: Choosing A Retail Location Module 11: Retail Psychology Module 12: Negotiate The Right Deal With Suppliers Module 13: Develop Store Security Procedures Module 14: Management Skills For Leading Your Team Module 15: Selling In Multiple Channels Module 16: Retail Brand Management Module 17: Health & Safety For Retail Stores Module 18: Consumer Rights Act Course 02: Retail Data Analytics Module 1: Introduction To Retail Analytics Module 2: Retail Psychology Module 3: Retail And Data Analytics Module 4: Benefits Of Retail Analytics Module 5: Retail Strategy Module 6: Retail Buying And Merchandising Module 7: Forecasting Module 8: Retail Pricing Module 9: Analytics Software Module 10: Supply Chain Management In Retailing Module 11: The Sales Process And Dealing With Customers At The Checkout Module 12: Selling In Multiple Channels Module 13: Taking Trends And Targeting Customers Effectively Course 03: Retail Associate Certificate Module 01: Introduction to Retail Associate Module 02: Qualities of a Retail Associate Module 03: Retail Psychology Module 04: Importance of Consumer Behaviour Module 05: The Importance of Communicating with Customers Module 06: Taking Trends and Targeting Customers Effectively Module 07: The Sales Process and Dealing with Customers at the Checkout Module 08: Consumer Rights Act Module 09: Introduction to Visual Merchandising Module 10: In-Store Design Module 11: Exterior Design Module 12: Health & Safety for Retail Stores Module 13: Management Skills for Leading Your Team =========>>>>> And 9 More Courses <<<<<========= How will I get my Certificate? After successfully completing the course, you will be able to order your Certificates as proof of your achievement. PDF Certificate: Free (Previously it was £12.99*11 = £143) CPD Hard Copy Certificate: £29.99 CPD 110 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this bundle. This bundle is ideal for: Aspiring Buyers Merchandisers Sales Associates Store Managers Retail Entrepreneurs Career Changers Requirements You will not need any prior background or expertise to enrol in this bundle. Career path After completing this bundle, you are to start your career or begin the next phase of your career. Buyer Merchandiser Sales Manager Store Manager Retail Operations Manager Retail Business Owner Certificates CPD Accredited Digital Certificate Digital certificate - Included Upon passing the Course, you need to order a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS for Free. CPD Accredited Hard Copy Certificate Hard copy certificate - £29.99 Please note that International students have to pay an additional £10 as a shipment fee.
This course covers the essential Excel data skills. Our course is interactive, instructor-led. This Excel Data course is on offered on intermediate level of Excel and concentrates on the Data Analytical capabilities of Excel. These concepts are daily used by data analysts and is a basic essential skill for data professionals. By the end, you'll be able to use Excel for analytics, data summaries, trends and statistics. You will create Excel data analytical spreadsheets and samples that you can use as examples at work.
The demand for financial engineers is skyrocketing. Did you know that the demand for financial engineering professionals is rising? In today's ever-changing economic landscape, having a solid foundation in financial analysis, business finance, and data analytics is crucial for success. Our comprehensive bundle of 15 courses in Financial Engineering is designed to equip you with the theoretical knowledge and analytical skills necessary to excel in this field. With our bundle, you'll embark on a transformative learning journey, expanding your financial intelligence and gaining valuable insights into financial analysis, business finance, investment strategies, and risk management. Explore the fascinating realm of FinTech and its impact on the industry, from digital banking to cryptocurrencies. Dive into the world of data analytics, unlocking the power of business and data analytics for informed decision-making. • Course 01: Financial Analysis • Course 02: Basic Business Finance • Course 03: Improve your Financial Intelligence • Course 04: FinTech • Course 05: Investment • Course 06: Business and Data Analytics for Beginners • Course 07: Corporate Finance: Profitability in a Financial Downturn • Course 08: Statistics • Course 09: Economics • Course 10: Business and Financial Modeling Specialisation • Course 11: Making Budget & Forecast • Course 12: Anti-Money Laundering (AML) Training • Course 13: Blockchain & Cryptocurrency • Course 14: Stock Market Day Trading Strategies • Course 15: Risk Management • Course 16: Career Development Plan Fundamentals • Course 17: CV Writing and Job Searching • Course 18: Learn to Level Up Your Leadership • Course 19: Networking Skills for Personal Success • Course 20: Ace Your Presentations: Public Speaking Masterclass Learning Outcomes: Develop a comprehensive understanding of financial analysis, business finance, FinTech, investment strategies, statistics, economics, business and data analytics, corporate finance, budgeting, anti-money laundering, blockchain and cryptocurrency, stock market day trading strategies, and risk management. Acquire the knowledge and intelligence needed to make informed financial decisions, assess risks, and maximise profitability. Gain proficiency in statistical analysis, enabling you to extract meaningful insights from data and make data-driven decisions. Understand the principles of economics and their impact on financial markets and decision-making processes. Master the art of financial modelling, constructing accurate models to evaluate business performance and forecast future outcomes. Explore essential topics such as anti-money laundering practices, blockchain and cryptocurrency, stock market day trading strategies, and risk management to broaden your understanding of the finance industry. Embark on an enriching journey through financial engineering with our comprehensive bundle of 15 courses. Designed to provide a theoretical understanding of key financial concepts, this bundle covers a wide range of topics, including financial analysis, business finance, FinTech, investment strategies, statistics, economics, business and data analytics, corporate finance, budgeting, anti-money laundering, blockchain and cryptocurrency, stock market day trading strategies, and risk management. Begin by diving into financial analysis, where you'll learn to interpret complex financial statements and evaluate investment opportunities. Gain a solid understanding of basic business finance, equipping yourself with the knowledge to manage finances effectively and make sound financial decisions. Enhance your financial intelligence and explore strategies to improve profitability in a financial downturn. Stay ahead of the curve with our FinTech course, where you'll discover how technology is reshaping the finance industry. Explore the potential of digital banking, payment systems, and automated investment platforms. Develop the skills to navigate the ever-evolving landscape of FinTech and leverage technology to drive financial success. Unlock the secrets of investment strategies and master the art of portfolio management. Learn to assess risks, evaluate asset profitability, and construct diversified portfolios that align with your financial goals. Enhance your analytical skills through our statistics and data analytics courses, enabling you to extract meaningful insights from financial data and make data-driven decisions. Understand the principles of economics and their influence on financial markets and economic trends. Explore supply and demand, market equilibrium, and macroeconomic factors that shape the business landscape. Delve into business and financial modelling, where you'll gain the skills to construct accurate models for budgeting, forecasting, and evaluating investment prospects. Gain insights into the binding domain of risk management, understanding how to identify, assess, and mitigate financial risks. Explore the transformative potential of blockchain and cryptocurrency, learning about their applications and impact on traditional financial systems. Lastly, delve into stock market day trading strategies, equipping yourself with techniques to navigate the fast-paced world of stock trading. Enrol in our Financial Engineering bundle today and unlock the knowledge and insights that will set you apart in this competitive field. Position yourself for success and open doors to a wide range of career opportunities in the finance industry. CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is Ideal for: Aspiring financial professionals seeking to enhance their knowledge in financial engineering. Business students or graduates are looking to gain a competitive edge in finance. Finance professionals who want to expand their expertise and stay updated with the latest trends. Entrepreneurs or individuals interested in understanding financial dynamics for their business ventures. Anyone with a keen interest in finance and a desire to make informed financial decisions. Requirements Our Financial Engineering course is fully compatible with PCs, Macs, laptops, tablets and Smartphone devices. Career path The career paths you can pursue with this bundle and their salary ranges in the UK are: Financial Engineer: £50,000 - £100,000 Quantitative Analyst: £40,000 - £80,000 Risk Analyst: £30,000 - £60,000 Portfolio Manager: £40,000 - £80,000 Investment Banker: £60,000 - £120,000 Financial Consultant: £30,000 - £60,000 Financial Planner: £30,000 - £60,000
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