parent zone
Parent Zone was founded in 2008 to make a difference. At the time, the UK was
rated one of the worst places in Europe to raise a child. Our mission was
simple: to improve outcomes for children in an increasingly digital world. But
we wanted to do it differently. The parenting sector had become exclusive and
out of touch with real families. We challenged the status quo – not for the sake
of it, but because challenge was needed. We wanted to test assumptions and
stereotypes around family life – to understand what parents and families really
needed. Once, Parent Zone was our CEO and founder Vicki Shotbolt, an office and
a desk. Today, we are many (not forgetting Teddy, the office dog), with stations
across the UK and teams across the planet.
