Description

Welcome to our high-quality Advanced Google Ads / AdWords Training! This course is made for all - from newbies to pro marketers. You're going to master Google Ads in this course.

First up, we're exploring Ad concepts. You'll see how paid Google Ads and organic search results play together. You'll learn from the Paid and Organic Interaction Report. Next, we'll dive into Geolocal Campaigns. These are ads aimed at folks based on where they are. You'll learn a two-campaign method for the best results.

Next, we're checking out experiments in Google Ads. You'll learn to set budgets for lots of ad accounts automatically. We'll also look at how to check AdWords and create solid remarketing plans. You'll get to see how AI & Machine Learning can make your ads better.

As we near the end, we'll get into dynamic ads, Google Analytics, and scripts. We'll look at tools for studying your competitors and software for making landing pages. And finally, we'll get you up to speed on the latest Google Ads features. This way, you're always in the know about the newest trends in Google Ads.

This version should be more readable and easier to understand for a wider audience while still maintaining the necessary depth of information.

Learning outcome

Gain a comprehensive understanding of Google Ads.
Learn how to conduct AdWords audits and remarketing strategies.
Master advanced Google Ads features like automation and AI.
Get proficient with tools like AdWords Editor and Google Analytics.
Develop a deep understanding of competitor research tools and landing page software.

Why should I take this course?

Acquire skills to leverage Google Ads for business marketing.
Enhance your career prospects in digital marketing.
Understand how to effectively audit and strategize AdWords campaigns.
Develop a skillset to boost your business's online visibility.
Obtain a certificate to validate your expertise in Google Ads.

Career Path

Google Ads Specialist
Digital Marketing Strategist
Search Engine Marketer
Digital Marketing Manager
AdWords Consultant

Requirements

Basic knowledge of digital marketing.
Willingness to learn advanced marketing techniques.
A reliable internet connection for online learning.

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Advanced Google Ads / AdWords Training

By Skill Up

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